Hope in Loss

Hope in Loss in a fictional organization that provides local pregnancy loss support for all Hamiltonians. The target demographic is 25 to 45-year-old people of all genders living in Hamilton, Ontario who have experienced miscarriage or stillbirth, including partners. This project included drafting a business proposal, presenting three initial design directions, and designing branding, a website, and promotional materials. All photos are sourced from Pexels.